Based in 🇨🇦 Toronto, ON, Canada
👋 Hi! I’m Mubeen,
Snr. Product Designer working at
When I’m not designing I’m Mentoring 🚀, playing Mario Kart,
Lego & travelling with my kids .
Trusted by amazing companies
My Design Philosophy
Good design improves understanding
Good Design enables us to understand, communicate and improve the world around us. When done right, it has the power to improve the everyday lives of users
Design is about experimentation
Design is about experimentation and getting quick feedback and failing fast in order to get us on the right track.
Design must be measured and tested
Design must be measured and tested and design is not a project and its an ongoing process which means it needs constant iteration, testing and measuring.
Good design is teamwork – and you have to take part
Good Design enables us to understand, communicate and improve the world around us. When done right, it has the power to improve the everyday lives of users
Trulioo Analytics & Insights
Compliance Managers are frustrated by the time it takes to access Identity Verification data, lengthy communication with support staff and no visibility on insights to reduce fraud , fight financial crime and avoid regulatory penalties.
Total time: 12 weeks
Primary goal: Onboard teir1 clients: 5 | Reduce no of monthly calls by 10%
Result: Launched to 50 customers / Saved $850K in first quarter
Identity Compliance
Canadian Pacific Rail
Minimize Maintenance, Increase Compliance & Ease of Inspection.
How CP Rail was able to make 8000 Crossings Complaint in 3 months?
Total time: 4 weeks
Primary goal: Make 8000 crossings compliant by Dec 2019
Result: Won bid for $250K and 8000 crossings complaint by Dec 2019.
Digital experience for road masters!
Corrosion Detection with ML
Imagine that you can identify and correct corrosion before it becomes a problem while decreasing the cost of inspection & saving lives!
Total time: 4 weeks
Primary goal: Reduce cost of inspection by 20% by 2020 from 7M to $5.6M
Result: Saved $1.05M in the first year of its launch
Annual global cost of corrosion is $2.5 Trillion
Royal Ontario Museum
Creating an impact for 1 Million Customers Annually through optimizing their pre-visit journey for members and no members!
Total time: 12 weeks
Primary goal: Increase online sales through general visits and memberships that helps ROM drive more revenue and growth of the museum.
1 Million Customers Annually
Word on the street!
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“Through his exemplary work on the analytics offering of Trulioo’s portal, he positively influenced the product team to adopt human centered design best practices such as conducting customer interviews, doing usability tests on prototypes, doing preliminary research on user personas, etc.”
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(link opens in LinkedIn)Shaurya Sharad
Techincal Program Manager @ Google Cloud -
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“Mubeen provided UI/UX consulting services for my website. He developed a detailed plan which helped my business and brand come to life. Mubeen has a great way of analyzing requirements, providing meaningful insight and translating the data into a concise, usable action plan.”
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(link opens in LinkedIn)Amanda Luthra
Founder & CEO, ChillyPaste -
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“Mubeen’s mentorship helped me land my current role. Mubeen is kind, patient, insightful and passionate. His knowledge and experience in the UX industry makes him an excellent designer and mentor. He helped critique my portfolio, case studies, and gave me excellent interview advice. He made me a more confident designer.”
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(link opens in LinkedIn)Grace Noh
Visual Product Designer
Why failing is important?
In this pivotal fifth episode of "Casual Design Chats," we explore the crucial role of failure in design innovation. This episode marks a first for us – we're thrilled to have our very first guest, Mubeen Ahmad, a seasoned Senior Product Designer who has mentored over 100 designers throughout his career.
Join us as we discuss how failures lead to deeper insights into user needs and foster a culture of experimentation. Mubeen shares his unique perspective on transforming setbacks into valuable learning experiences, highlighting the importance of resilience in the design process.
This episode offers engaging stories, practical advice, humour, banter and a fresh take on using failure as a tool for innovation and success in design. Tune in for an enlightening conversation that redefines failure as a stepping stone to greater achievements in the world of design.
I believe in numbers
10+
Years of experience
100+
Students coached
50+
Freelance websites created