mubeenahmad
Currently @ HATCH Canada | Design Thinking/UX Design & Strategy/Business Intelligence using Big Data
BrainStation Alumni / Lives in Toronto
Better Processes, Products & Services.
Less Risk. Faster.
Dynamic and detail-oriented UX designer driven to increase design maturity and applying the Design Thinking Framework & UX processes to create products, processes and services that provide value to the Business and meet the user needs. Skilled in Creative problem solving and a passion for design and data.
I love working with startups and enterprises
UX expertise
Innovation should be meaningful, beautiful and human
Strategy
Discovery
Customer journey mapping
Design Sprints
Product strategy
Roadmapping
Service design
Research and testing
Usability Testing
User Research
User Testing
UX Audits
Design
Brand & identity
Design Systems
Product Design
User Interface & Visual Design
UX Design
Websites & mobile apps
Prototyping and motion
Animation (Learning)
Motion & Interaction Design
Proof of concepts
Rapid Prototyping
Wireframing
Recent Design Challenges
HMW make coming to the ROM more fun and engaging using digital technology?
ROM PRE VISIT JOURNEY
Client: Royal Ontario Museum
Duration: 12 weeks (Nov 2019 - Jan 2020)
Capabilities: Digital Strategy, Ideation, User Research, UX Design, UI Design, Wireframing & Prototyping
Platform: Web
Client Confidentiality
Forget Everything you
know about Banking
FINTECH CASE STUDY FOR OPEN BANKING
Duration: 3 Months (Jan 2019 - Mar 2019)
Capabilities: User Research, User Testing, UX Design, UI Design, Brand & Identity, Wireframing & Prototyping
Platform: Native IOS App
Open to further enhancement & next steps
HMW help roadmasters
track non-compliant crossings?
GRADE CROSSING CHANGE APP
Client: CP Rail
Duration: 2 weeks (Oct 2019 -Oct 2019)
Capabilities: User Research, User Testing, UX Design, UI Design, Brand & Identity, Wireframing & Prototyping
Platform: Progressive Web App
Client Confidentiality
HMW help non-corrosion experts to inspect sites with ease and safety by providing consistency in the inspection results?
CORROSION DETECTION APP
Client: Hatch Canada
Duration: 2 weeks (Sep 2019 - Sep 2019)
Capabilities: User Research, User Testing, UX Design, UI Design, Brand & Identity, Wireframing & Prototyping
Platform: Native Android App
Client Confidentiality
Intranet Design
Setting up the UX for Intranet. The goal is increase retention and engagement by simplifying the user journey by also changing the digital behaviour.
Design System
Envisioned and set up V1 Design system based on Material Design to accommodate internal applications.
Heuristic Evaluation
Conducted successful Heuristic Evaluation of a Desktop Application which enhanced the UX and also streamlined consistency and aligned with the Design System.
CIBC - Manage my Card
Designed & Developed Manage my card dashboard for CIBC bank which allowed insights into how customers were using the MMC feature launched in 2018.
Website Design
Complete UX for Ink Consultancy - A Education & Design Sprints Organization based in Kuwait.
Pentaho BA Server
Pentaho BA server UX/UI design, information architect planning, requirements gathering, Cisco and Google analytics dashboards UX/UI, low and high-fidelity wireframes, visual designs and production support.
Augmented Reality
Just started doing research on a AR app for industrial purpose. Work in progress.
Insurance Aggregator UX Design
Led the research and execution of an Insurance aggregator mobile app which allowed the users to aggregate different quotes across Canadian insurance companies and help them make informed decisions on getting the right insurance for their needs.
About me
Mubeen is passionate about design and how design thinking can solve human problems by understanding their behaviour and attitudes in a way that creates opportunities.
"It’s better to solve the right problem approximately than to solve the wrong problem exactly"
- John Tukey
10+ years’ experience in UX/UI Design, Visual Design & Business Intelligence by providing value through creative collaboration, gain trust and build teams that embrace ambiguity and stay optimistic and focused on their goals.
My Process
Design Thinking & Design Sprints
A Rapid, collaborative process for tackling big problems through design, prototyping, and testing ideas with users.
Stakeholder Engagement
1 - Kickoff Workshop
I meet you in person to better understand your product and current challenges. It helps me to kick-start our collaboration and define next steps.
2 - Problem Discovery
I observe, research and interview your customers to understand the market better as well as define the business opportunities for you.
3 - Define & Ideate
I understand the user needs, business feasibility and technological viability to start generating ideas that aligns the user, business and technology.
4 - Prototyping and testing
We prototype and test every week to discover the best possible design layout that would be clear for your users.
Digital Product Journey
Selected Artifacts
Awesome People I worked with!
Mubeen is very passionate about all things BI and data visualization, whether it was to collect data requirements, creating wireframes, or building out an executive dashboard. He’s also a great team player and takes on new and exciting challenges with determination and dedication. He will definitely be a terrific asset to any team in the industry
I had the pleasure of working with Mubeen for 2 years. In thattime not only did he bring a diverse set of skills, but also anexceptional attitude to the work he did. He was always engagedand looking for opportunities to make the project better. He has agreat design aesthetic that he brought to his work.
Mubeen is an awesome team member to work with. He had an excellent industry experiences in Digital analytics business.His expertises in data visualization and BI areas helped our team reach the next level.I will definitely recommend Mubeen as a perfect candidate for the position. Feel free to reach me for any reference to him.
Mubeen really is a wiz when it comes to visualizing data. He has mastery over the entire life cycle of BI from gathering requirements from product teams, coordinating with the data teams, building wireframes, to creating the actual dashboards. He keeps himself up-to-date of all the big data technologies as well and can easily adapt himself to work with different kinds of data infrastructures. He designs his visualizations with usability in mind and his dashboards are very intuitive and easy to understand. He’ll be an asset in any team he is part of!
I hoped you’d end up here
I can help turn ideas into realties. I design & develop MVP's.